Domain names form an important part of any IP portfolio and are an essential aspect of e-commerce. In particular, the effective use of domain names can significantly enhance brand penetration and awareness in target markets.
A comprehensive domain name registration program can also avoid the risks of domain name piracy and squatting by other parties. It is important to note that domain name registration does not in itself confer ownership rights and is therefore a supplement, not an alternative, to the protection conferred by trademark registration.
Shelston IP provides a comprehensive range of domain name registration and management services, including:
- checking name availability and advising on name eligibility
- attending to top level and country domain name registrations
- domain name and business name renewals
- domain name and business name disputes
- negotiating domain name and business name acquisitions
- advice on use of domain names as trade mark infringement
- portfolio management and renewals, through to licensing and high-level strategic advice.